Thursday, July 23, 2015

Business Problems

Thursday, July 23, 2015 5:00 AM

This is a big one – our 100th post Wooooo Hooooo! Now that I have sufficiently patted myself on the back I can get back to work on this post (however I do want to give a huge shout out to my son Ross as he is the one that makes these posts and everything else we do look great. He is our VP and also heads up all of our social media and is brilliant at it, so my hat’s off to him as I couldn’t do this without him).

I decided that to celebrate this monumental achievement (yes I know others have written way more than me but this is our blog!), I would directly answer some of your “Business Problems” which are issues that have been raised by our clients, followers, friends, non-friends, etc.

Let’s start off with a list of some of the issues that we get asked over and over (we can’t list them all or it will take most of the paper and trees in the world). Please note that if your questions, issues, and problems are NOT addressed here, email us and we will send you the answer you need to resolve your problem. Now I have to say, if you don’t take advantage of this free one-on-one service, something is wrong.

Okay so here we go:

  • Lack of sales
  • Can’t find good employees
  • Can’t cover the cost of the materials
  • We’ll cover more in other posts and again email us at info@empowermediallc.net

Lack of Sales:

Take a look at your products/services and stack up what you offer and how much you charge against your competitors (not sure what they charge? Call them and ask them!)

Think through your processes, how can you make it easier for your customers and prospects to buy from you as opposed to your competitors. Remove all roadblocks to doing business with you or what we call “Sales Prevention Departments!”

Meet with your current and past customers and ask them what you are doing right, what you are doing wrong and how you can improve? Ask them what their pain is and what their problems are and figure out ways to take their issues away. Keep in mind that when you discuss these issues with your customers ask them that if you are able to take care of their issues will they give you more of their business?

If the answer is no, ask them why and if you need to, move on. If it’s possible to save the relationship do all you can to do so but you need to get them to agree to continue to work with you if possible.

Also, come up with ways to reward your sales people to build more business into your pipeline. There are so many ways to do this that we will keep this for another post (we will dig deep into this as we go so please check back).

Can’t Find Good Employees:

I have heard this for so many years it is absolutely ridiculous so let’s see what we can do and why the problem “seems” to exist. Now please note that we know there are places that are really lacking in available qualified people. However, in nearly every case when we have dug further into this issue with our clients it wasn’t the way it was made out. So what gives?

Most people say they want to make more money so that is never going to go away and in fact can be a great way for you to build your business (we will cover this down the road). When you dig past the money thing most people really want a great place to work, a friendly atmosphere, and a stable environment.

When we did some research with our clients most of the things that people wanted from their jobs was missing. When you are trying to find qualified people to help you build your business, think about how you would want to be treated. In fact, I would go a step further and think about how to make working in your company an outstanding experience. Like what?

Here is just one tiny example, when you hire someone don’t make their first day working in your company the way everyone else does. You know what I mean; “fill out these papers, there’s your desk, this is your supervisor now get to work.”

Does this inspire loyalty? NO!

How about having a small party for them? Have a cake, balloons, music, etc. I know you can’t do this for everyone if you are hiring a thousand people (if you are, have one big party). And yes, I know that some people are not going to work out but so what. The people that don’t stay will tell everyone how they were treated and your reputation will become legendary. By doing this you will become the place everyone wants to work and you will have a waiting list of qualified applicants to choose from.

Can’t Cover the Cost of Materials:

Now on this one you will have to think outside of the box just a little. If you sell products there is a cost of materials the customer has to pay. Why not have them pay for the materials part of the order up front? If you need to give them a small discount in order for them to go along, give it to them. This will help your cash flow and could save your business.

If what you are selling are only products without service so the whole order is the product, work out a deposit to be paid before you place any orders. If you sell to the government this is actually an easy one because they will actually pay for the whole order up front in certain situations.

The point of all of this is to get you to think outside the box as there is a solution for every situation that does NOT require borrowing money in order to get your business to grow.

Again we will cover more ways to help you with your “Business Problems” in our upcoming posts so stay tuned!

Until then, subscribe to our different sites and start to get a world-class education that is far and away better than anything you will get in any school. Why? Because this really works, no theory, no psycho-babble, just real, hard-learned knowledge that will launch your business!


Important:

If you know one person that would really benefit and could change their circumstances with this information; be their hero and share this post with them right now!

If you would like help with this or any other business, sales, marketing, social media issues and more, contact us at:

Or leave us a comment below!

Until our next post – we wish you all success!

Dean Marchese

The Dean of Success! ©
 
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